Professional Career

5+ years’ experience in B2B digital marketing and project management - adaptable, fast learning, and driving growth through AI-driven innovation

  • Delivered multi-channel marketing campaigns across global markets.

  • Managed stakeholders and sponsorship partners across EMEA, APAC, and the US.

  • Directed cross-functional teams, vendors, and clients to deliver projects on time.

  • Implemented AI-driven workflows to streamline operations and reduce turnaround.

  • Led client communications through board-level reporting and weekly updates.

Experience

LONDON | MAR 2022 - SEP 2025

Informa is a FTSE 100 global leader in events, digital services, and market intelligence, operating in 30+ countries and connecting over 7 million professionals annually. Its brands are trusted across technology, healthcare, finance, and education, making it one of the most influential business knowledge providers worldwide.

PrograM COORDINATOR

Delivered 60+ projects at peak months with 100% on-time delivery

Managed the team’s largest client account, worth £250k+ annual sponsorship revenue

Reduced campaign turnaround by 60% through AI workflow automation

Project-managed 30+ webinars, averaging 250 attendees each

Recognised as Top Campaign Performer

Finalist for Customer Champion Award - Engagies

Achievements

  • Directed youth-focused digital campaigns across social, video, and print.

  • Built brand partnerships with influencers, vendors, and local communities.

  • Mentored and managed a creative team of five across projects.

  • Balanced agency leadership with full-time professional commitments.

  • Pioneered AI-driven content workflows to boost campaign speed and quality.

Experience

London & Hong Kong | SEP 2024 - present

Ignition is a creative marketing agency delivering high-impact campaigns across fashion, food & beverage, and sports. Known for blending cultural insight with innovative, AI-powered strategies, Ignition helps brands engage youth audiences and grassroots communities with fresh, authentic storytelling.

Marketing Project Director / Co-Founder

Increased client engagement by 40% through youth-focused, culture-driven campaigns

Cut project turnaround by 50% with AI-enhanced workflows, boosting speed and quality

Delivered campaigns for global business, achieving 100% client satisfaction

Secured long-term contracts that proved agency growth potential and credibility

Achievements

  • Managed virtual events and creative campaigns from planning to delivery.

  • Led international teams to create digital content, boosting brand engagement and lead generation.

  • Optimised project workflows to enhance speed and efficiency.

Achievements

London | Aug 2021 – Feb 2022

An award-winning international marketing agency known for delivering data-driven campaigns, digital content, and creative solutions that elevate brand engagement for global clients.

Junior Project Manager

Improved delivery efficiency by 20% through stronger project planning

Strengthened partner relationships via high-quality B2B content and campaigns

Experience

  • Led end-to-end project delivery, managing budgets, timelines, and KPIs.

  • Built and maintained client relationships as main contact for stakeholders.

  • Enhanced operational efficiency through process and resource optimisation.

Achievements

London | Aug 2021 – Feb 2022

The world’s leading food delivery platform for Chinese cuisine, operating in 60+ cities globally and recognised for connecting international communities through technology and authentic dining experiences.

Project Manager

Managed and developed a team of 4 Uni graduates, ensuring delivery success

Implemented cost-saving strategies while maintaining quality

Experience